Search Engine Optimization
Search Engine Optimization (SEO) is an investment into your company’s future, as organic traffic has a much higher ROI than paid search traffic. The vast majority of search traffic online is done organically. If your website isn’t on page 1 for your top keywords, you are missing out on a large piece of your online potential.
Our team of SEO experts will execute various strategies to improve the search rankings of a website. These strategies range from on-page content optimization to quality link building, and much more. SEO is an important piece in any online marketing plan, and with a well-rounded strategy; almost any website can see improved rankings.
Are You Struggling With Your Online Presence?
As we progress as a society, more of the marketing and advertising that influences us is found online. Business owners, those who can benefit the most from this fact, should seek to stay on the cutting edge of digital marketing so that they can get the most they can from every avenue that they market on.
We at MyCity Social have been working with small businesses in Tampa, Orlando, Fort Lauderdale, and Miami for years in both a digital marketing capacity and an SEO capacity. We are constantly adapting to the changing terrain of online marketing and we strive to provide the businesses we work with with the best possible service in order to ensure that they see real benefits from their investment.
It can be a struggle to run a small business and also worry about your online presence. The two tasks can be monumental for those business owners who take care of their day-to-day activities on their own. Getting someone to help you with the additional research and effort that you would have to put in to run a digital marketing campaign and optimizing your business’s website for SEO can take the weight off your shoulders while still keeping you ahead of the curve with your competitors.
That is where we at MyCity Social can help you. We know how to help small businesses with their digital presence both through social media and through SEO. But how do we help you? What do our services do for your business’s bottom line? Read on to learn more about what we can do for you and your business.
Should I Hire an SEO Company?
The most important question for you as a business is going to be, “should I hire an SEO company?” The answer to that question lies in a simple cost-benefit analysis. Think of it this way: if you take the time to do all of your digital marketing yourself, you have to create the graphics for social media then post them on each individual channel. You must also respond to customers whenever they reach out to you on any of your platforms. Additionally, you must make your website more visible to potential customers by optimizing it for SEO. Finally, you must take into consideration that any one of these different tasks have ever-changing rules that could shift at any moment. This means that you have to be constantly available online and you must be incredibly receptive to an actively engaged internet community.
All of this activity could be seriously costly to your business. You could end up neglecting other aspects of your business in your pursuit to stay on top of all of your digital marketing. A digital marketing and SEO agency could take care of all of these various aspects without the need for you to babysit any of it. All you would have to do is enjoy the benefits that we could provide for you in the way of added profit and increased engagement.
Website Design / Optimization
We optimize your website pages content for the target keywords we find to be most the most cost effective for your business. This service includes updating Metadata, optimizing URL's, adding image ALT tags, and more! We also make sure your site is optimized for all the major mobile devices.
All effective optimization campaigns start with keyword research. We will discover the most relevant target keywords that YOUR CUSTOMERS search for when trying to find your products or services. We also utilize keyword monitoring tools that allow us to constantly be aware of where you rank for with the targeted keyword phrases.
Search engines want to do their jobs as best as possible by referring users to websites and content that is the most relevant to what the user is looking for. Content Optimization is Making sure all the content on the pages matches the keywords being targeted without exceeding a 4% keyword density.
Local Directory Management
With frequent updates to Google's local algorithm, local optimization is more important than ever. Whether it's creating new local listings, fixing those citations that are outdated or developing a custom geo-targeted landing page, your SEO Specialsit can do it all.
For search engines that crawl the vast metropolis of the web, links are the streets between pages. Using sophisticated link analysis techniques, the engines can discover how pages are related to each other and in what ways.
Custom Reports and Strategies
After the personal and in-depth consultation, the team gets to work on rolling out a schedule and plan of attack for the duration of your campaign. We provide monthly ranking reports to constantly keep you updated on our progress. Custom traffic and conversion reports are also made available to the customer as needed.
Blog Creation and Writing
Complete Blog Management.
– We learn the inner workings of your business, write custom blogs, insert images and publish posts consistently.
– We provide expert blog writers across industries and niches.
-All of our writing is done in-house by professionals.
-SEO is applied to each and every post so that it reaches more people online
– We only write 100% unique and original content.
Website Design and Maintenance
We provide the development of the highest quality custom WordPress sites. All of our sites are fully responsive and can be managed from a back end content management system.
– Our sites are SEO friendly and can be used on any mobile device or tablet.
-Our website developers are in-house leading to a higher level of quality.
You can partner with just about anyone for your Internet Marketing needs or you can choose an interactive marketing firm with proven results and more than 10 years of experience.
MyCity Social will handle all of your internet marketing services to increase brand awareness and revenue. We make everything happen under one roof which leads to cost savings for our clients.
Hire the Best SEO Company to Deliver Results
How Can SEO Benefit Me?
The benefits of SEO can be seen in both large companies and small businesses alike. FedEx, for instance, was having difficulty getting consistent traffic on their website as well as getting real conversions. They reached out to a local SEO team and got a full-site audit done along with keyword research, Google My Business optimization, and small site design modifications. These changes resulted in an organic boost the traffic of 50% and an increase in conversions of 26% by the end of the period. Meanwhile, a family-owned dentistry office in Texas called Brian L. Britton, DDS had a local SEO company assist them with their SEO strategy and saw an increase in traffic of 211% as well as an increase in appointments of 158% (Source). If you would like to learn more about the benefits of digital marketing and SEO, contact us.
What Makes You the Best SEO Company Out There?
The next question you are probably asking is, “what makes you the best SEO company?” The answer to that particular question lies in our experience. The industry of digital marketing is constantly transforming as updates are made to every social media channel and as the rules for businesses existing on those platforms change. With SEO, rules are ever-shifting to prevent websites from tipping the system in their favor. It is critical for any digital marketing and SEO agency to stay on top of all of these changes so that they can continue to provide their clients with real results.
We understand that firsthand. As a top digital marketing and SEO company in Tampa, Miami, Orlando, and Fort Lauderdale, we are continually changing our approach to make sure that our businesses benefit and are optimized for success and discovery. Jennifer Waczewski, Lead SEO Specialist at MyCity Social, says, “our services have provided a significant increase in conversion and traffic to small businesses in the Orlando, Tampa, Miami, and Fort Lauderdale areas.” To learn more about how SEO can help to increase your business success, call us or visit our website.
How Will I Save Money By Using Your Services?
Hiring an SEO company may seem like an additional expense. You may feel as though paying for something right now that could potentially help your business seems like a gamble. However, the reality of it is that getting a local SEO agency could be enough to make a difference in your traffic and conversions, providing a real boost for your bottom line.
At MyCity Social, we have had hundreds of happy clients from a number of different industries including restaurants, doctors, and lawyers, as well a variety of others. We have ample experience in building websites and providing the tools necessary to make those websites discoverable by customers.
We always wish the best for all our clients that we work with and we understand that it can be difficult to place the image and the wellbeing of your business in the hands of strangers, but we work to make sure that you feel comfortable and satisfied through every step of the process. To see real improvement in your online presence and see how that can affect your profit and business success, hiring a local SEO agency may be your best choice.
In addition to an SEO company, you may want to consider investing in social media management as this can help you actively engage with your customers without having to be vigilant yourself about incoming comments and reviews. With the help of a social media manager, you can maintain the appearance of accessibility of your business and not take additional time from your day.
SEO is important for a small business. With so many large companies that can offer similar services in existence, SEO can help those family-run and locally-owned businesses find the audiences they need to succeed. Because the terrain of SEO is constantly shifting, it is more prudent for business owners to invest in the help of an SEO company to get them the help they need without taking time out of their day when they could be running their business. If you would like to get the SEO help you have been needing for your business, contact us at MyCity Social in any one of our four locations in Orlando, Tampa, Fort Lauderdale, and Miami.