Why you should ditch your newsletter and start a blog.

Newsletter’s, were previously, a thriving way to market. But the world is changing, the market is changing and demands are shifting. Based on research, only 20% of emails are actually opened. You know what that means? 80% of them are trashed without a thought. That’s because consumers don’t want your spam mail. Think of all

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Why your social media isn’t working. The DOs and DONTs.

It’s a common issue across the board. The small business owner hires someone to handle their social media and after a few months, decides it’s not working. Granted, any kind of digital marketing takes time to build but how strong is the foundation you’re building? To start, getting to know your audience is imperative! It’s

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