What are your real customers searching for on the internet? It seems like a fairly straightforward question, but once you begin to dig into research and data, things become a lot more muddy. Even if a word or phrase is searched for often, that fact alone doesn’t mean that those are your customers. When you
Read moreThere is a new set of research published by Google engineered to assist marketers in responding to the changes that have occured due to the COVID-19 pandemic. More than four billion people are staying home across the world as of this week, Google says, which has led to significant shifts in online behavior. The research
Read moreYou may be wondering- how can I post so often with content that I think is amazing, but people just aren’t engaging with it? A lot of brands want more engagement around their social media posts, but may not know what else exactly they should be doing, or are stuck repeating the same old strategy
Read moreIf you type in “best time to post on Instagram,” you’ll stumble across countless articles trying to inform you on what time to post according to studies of just a few million instagram posts. In fact, for a long time, many SEO and digital marketing firms believed that this is the way to grow our
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