As the COVID-19 pandemic has changed the way that we live, shop, and travel across the world, marketing budgets have come under increased scrutiny. Publishers are seeing significant spikes in traffic, consumer and competitor behaviours are shifting abruptly, and it all paints a complex picture for marketers to deal with. In order to navigate this
Read moreSo, you are a business hoping to get some footing in the digital world. Perhaps, you are either new to business or new to internet marketing. Or you may not be new to these worlds, but you want to set up a new product that you want people to know about and appreciate. No matter
Read moreI understand. Your first inclination is to wonder how there can be any pros to pop ups. After all, extended time on the internet would teach anyone to see them as no more than a nuisance. However, despite that many people think of them as an invasive distraction, many companies still use pop ups. Why?
Read moreThere are almost no certainties in this world. Especially in the world of Marketing. How many units will we sell? How many people will even see our product? Or how many people will visit our page and find out who we are? Even these questions lack absolute answers. That is why we create estimations. With
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