Interested in earning more conversions through social media? Building a relationship with customers and providing social proof of your product’s value are actions that social media facilitates. Guide potential visitors toward purchasing your product through the sales funnel. At MyCity Social we are here to win more conversations on social media. Our Fort Lauderdale office is here for your business.
Social Media Marketing Florida Can Count On
The quickest and easiest way to get the engagement of consumers is through social media. Social media has evolved into the go-to solution for helping users locate niche products and be persuaded to convert. The biggest platform responsible for this is sites like Twitter, Facebook, YouTube, Instagram, and Reddit. They all offer the biggest and most consistent of the conversions.
The reason behind social media’s success in this is in comparison to the marketing and sales procedures that ruled the traditional pre-internet era. In that time, the salespeople commonly focused on building a relationship and trust with their customers first before they just dropped hints about buying their product. The salesperson didn’t dive into making a sale. It is said that social media follows this same tradition. Even if you do not realize, it is also building a relationship and trust in an audience as a way to utilize them for conversion.
Seven Ways to Boost Your Sales Funnel
- Create unique content for each platform you are going to target.
When you write content that is native to the platform, you are significantly increasing the chances audiences will accept it.
- Use more than links to promote your content.
When you post on Instagram or Facebook, it is naive to depend on the links to boost your conversion rates. You need to promote your business with meaningful, engaging content users think is fun and genuine.
- Keep track of your traffic.
It is good practice to know which links and outlets are attracting the highest amounts of traffic to your business’s commercial pages. Social media marketing Florida can help you with that.
- Know who you are supposed to target.
There are numerous ways to do this, but you need to keep in mind that these methods should be designed to fit one platform in order to provide the best results.
- Leverage existing professional relationships with marketers and influencers.
If you already have a good relationship with marketers and influences, you may want to ask them to give you a little hand every now and then. They can do this by merely using a Twitter post or Facebook tag. This may seem like a tiny gesture, however, it makes a huge difference in promoting your business.
- Provide a discreet, yet secure login system.
Users clicked on your link. Now what? They need an account. Make it easy for them. Have them link their Facebook or Google account. It will save them the burden of having to make a whole new account and using up their time.
- Make your checkout process simple.
If you check out to take over five minutes to complete, you have a problem. Users are very impatient when it comes to purchasing online. You do not want them to change their minds halfway through. Having a payment system in place that can process a number of different mediums while being clean and efficient will significantly expedite the payment process.
Contact Us Today
We want your sales funnel to depict a successful business. We have the necessary tools to make this happen. MyCity Social is the leading social media marketing Florida can count on. Call our Fort Lauderdale office today!