Website ranking can be incredibly important to help your website and business. The factors that impact the ranking of your website are constantly changing and it is important to stay up-to-date with these changes in order to ensure that you continue to rank highly for whatever it is that you want to be known for online. If you would like more information on ranking and the factors that impact your placement, contact MyCity Social, a social media marketing Miami servicing company. They can help you in figuring out your websites place among Google search results.
Though this is not one of the most important factors, having good website security does affect your ranking. You can begin securing your website by simply converting your HTTPs to HTTPSs. This not only helps you to build a secure site and therefore improve your positioning, but it also instills trust in your business from your visitors.
Content length is generally considered to have an impact on ranking. Longer content is typically found in websites that rank in the top three and while it is not recommended that you simply write longer content for the sake of ranking, it is recommended that you research what is being done by competitors in order to write content just long enough to rank.
The way that keywords affect ranking is changing. Now, keywords in the title do not matter as much as they used to and it has been found that using the keyword in the page title is not nearly as important anymore in getting a high rank. Additionally, it has been found that very few links have a keyword in the actual anchor text. This may indicate that this is also not a very important factor in getting your website to rank.
These things are important in letting you know what to avoid when getting your website to rank. While you may be tempted to follow these practices because you adhered to them in the past, know that the landscape is changing and you should be prepared to change with it.
The number of visits to your site does matter in ranking. A site that appears highly in search results will typically have more direct visits than lower ranked sites, although search traffic does not impact ranking.
How to help your website ranking
If you are interested in optimizing your site to get a better position in google, contact MyCity Social in Miami, Florida. They are a business offering SEO and social media marketing Miami locals recommend, and they have the expertise necessary to help you adapt to the changes in website ranking.
To keep your website ranking high, don’t let yourself be confused by the constant changes and updates that Google makes. Contact a specialist who can help you work through the updates and make sure that you can continue ranking. MyCity Social, a business offering SEO and social media marketing Miami business owners trust, can assist you in getting your business and website optimized to gain traction online and keep you constantly updated.