No matter if you are satisfied or completely disappointed from your Twitter strategy, it is always a good idea to look for ways to look for an increased number of social signals.
In case you know how to post tweets that will grab the attention of the audience, this can definitely be quite helpful for the increased engagement and for attracting traffic from your Twitter profile to your official website.
The following is a list of tips that will help any Twitter user to boost their Twitter marketing strategy.
- Use hashtags only when you are sure they will work
Many Twitter users have heard about the importance of hashtags and they keep using them in all their tweets. Some of them include several hashtags in one tweet. There is no doubt that hashtags are important, but they are helpful only when they are used in the right way. Otherwise, you might feel the negative consequences of hashtag overuse. In order to identify trending and working hashtags related to your business, use some free tools like RiteTag or Hashtagify.
- Use tweets that don’t include links
Even though this may sound a little bit odd to some Twitter users and website owners, the fact is that tweets that don’t include links are sometimes more interesting to the audience. It is crucial to understand that the basic purpose of your presence on Twitter is not to use this platform to redirect users to your website or some other website. Twitter has proven to be more useful when it is used for branding and promoting your relationship with the clients/customers.
- Take care of the time when you are tweeting
In order to do this, you must first identify your audience. Once you know this, you should figure out when is your audience online and start posting your tweets in this period of the day (or night). Tweroid is a great tool to track when are your followers most active.
- Don’t forget to add images to the links
Experts agree that tweets that contain images are more likely to be re-tweeted and fav-ed. Many Twitter users avoid this practice because they find the process of finding and posting images time-consuming. However, there are few free tools that can help Twitter users to find suitable images for their tweets. There is one tool that is becoming very popular in the last few months and those who want to improve their Twitter marketing strategy should definitely try it. Twitshot is an online tool that you can use on your mobile device and your computer.
- Use Twitter lists
Using Twitter lists is very simple. Create lists of people/organizations you are following and separate them depending according to their niche. In this way, you can easily find content that is worth retweeting. As you are probably aware, if you want to have a more successful Twitter profile you have to interact with other users too.
If you want to make your tweets more noticeable, follow these tips. Keep in mind that the success of your social marketing campaigns affects overall marketing success.