Facebook marketing can be a wise strategy for businesses to take in order to increase their presence and relevance in the eyes of their consumers. Facebook stories, a new Snapchat-like addition to Facebook, can be utilized by businesses in a number of ways. However, is this type of marketing useful for you? Should you engage in it? If you want more information about how to utilize this type of social media marketing Orlando company MyCity Social can help you learn whether your business would benefit from it. They can provide you with the guidance and confidence you need to sort out your social media marketing.
How your business can use Facebook Stories
You can use Facebook stories in a variety of ways for your business. It is a creative way to share content, especially if your business wants to target a younger audience. The Facebook stories can be used as a behind-the-scenes video for either viewing your staff at work or seeing the process behind the products that you offer. It can draw in your customers by making them feel more involved and knowledgeable about the services and products you offer.
You can also use the videos to provide exclusive offers to viewers. In much the same way that some businesses offer certain promotions through snapchat—either by providing a code or instructing customers to reply—you can utilize Facebook stories for the same purpose without having to open another social media account.
Facebook stories can also be used to lead the viewer to engage with longer content. While Facebook stories are meant to be shorter, you can use them as a lead-in for longer videos located on your page. By directing viewers of your story to the longer content, you provide them a snippet of what they can expect and allow them to be led to your Facebook page.
Finally, Facebook stories can be used to receive feedback from customers. You can include a call to action in your video and ask viewers for replies about a particular product or service. This way you can gain insight into what your consumers are interested in and you can ensure that you portray yourself as approachable in their eyes.
Should you commit to this kind of Facebook marketing?
Only you can decide whether your business would benefit from Facebook stories. However, Facebook stories can add a personal touch to your business’s social media presence and it can be an innovative way to incorporate Facebook marketing.
If you have questions about how Facebook stories can work with your digital presence and whether this type of social media marketing Orlando companies and nationwide companies use can work, contact MyCity Social in Orlando for guidance and assistance.
When it comes to social media marketing, Orlando companies need to remain up-to-date with the current trends. Facebook stories can be used by businesses to increase their presence online and expand their Facebook marketing. However, if you are uncertain about whether this would be a wise move for you and your business, contact MyCity Social in Orlando.