local seo in Tampa

Are you looking to design a website? Are you looking for your website to have an in-depth content management system that can help you with controlling the content for your site? You might not have considered this, but WordPress may be a powerful option to research for creating this kind of website. Why? Well first of all, WordPress is an open source content management system, but beyond that, we at MyCity Social can think of several other reasons as well that we want to share with you. One reason why we love WordPress is because it allows us to easily manage the content of websites for SEO purposes. We offer local SEO services Tampa, Orlando, and Miami. Before we share more reasons why you should have a WordPress Website designed for you, let’s go over a little bit more about search engine optimization.


What is Search Engine Optimization?

So what is search engine optimization? If you aren’t already familiar, let’s go over the different aspects of search engine optimization. Essentially, search engine optimization is all about creating or enhancing content for your website to increase the amount of web traffic it receives. For those unfamiliar with search engine optimization, this may sound intimidating and possibly expensive to do on one’s own. Search engine optimization specialists, such as the ones here at MyCity Social, can work with a client to increase the visibility of their brand and website. This translates to more web users coming into contact with the client’s brand and website, increasing visibility, accessibility, and awareness. In a world where the internet rules the marketing world, this is extremely valuable, as a user unaware of a client’s brand will not be able to become a consumer of their product or service.


The objective with search engine optimization services is to assist the client with creating website content. It doesn’t matter if you’re a business looking to increase your visibility by gaining new clients, or even a freelancer looking to market their skills and talents, anyone can benefit from search engine optimization. All that said, you might start to understand the value of a search engine optimization service, but did you know that WordPress’s open source content management makes this process faster and easier? There are more reasons why you should consider WordPress for designing your own website, so let’s talk about those.


5 Reasons Why You Should Use WordPress for Local SEO

Since 2003, WordPress has been around. It started as a simple platform for blogging, but over the years, it has grown and developed into one of–if not the most popular content management system. This is largely due to its variety of features and ease of use. A simple WordPress website can be made and published in a matter of minutes and offers a library of templates and plugins that expands with each new year. WordPress is versatile, scalable, and usable for any kind of website content without difficulty. WordPress is also extremely secure and receives frequent updates to maintain its tight security. These by themselves are all great reasons to consider WordPress, but we have 5 other significant reasons to use WordPress for your website’s design:

  • It’s the most popular content management system
    • WordPress controls about 58% of the world’s market for content management making it the planet’s number 1 choice for an online content management system by a landslide. Approximately 75 million websites are currently using WordPress and consists of a quarter of the world’s total websites. These are outstanding numbers and speaks volumes to the accessibility, usability, and quality of WordPress as a content management system. There’s something to be said about this kind of popularity when it comes to the trustworthiness of the content management system you’re using. Here are some popular websites that use WordPress that you may be familiar with:
      • Yelp
      • Etsy
      • UPS
      • Flickr
      • Reader’s Digest
      • The Walt Disney Company
  • It’s easy to setup and inexpensive to maintain
    • As mentioned before, WordPress is easy to use, but even when you consider the light amount of understanding one would need to utilize it right from the get-go, WordPress’ popularity also makes it widely known. For those finding others to do web design and development through WordPress, it’s extremely to find people versed in the ability to use it. This also means less staff training when building new websites. This in combination with WordPress’ low maintenance costs makes it extremely attractive for many companies. If you compare WordPress to other content management systems, you’re likely to be looking at higher price points, such as Drupal. 
  • It’s open source with room for expansion
    • WordPress contains more than 50,000 different plugins, all able to help you with customizing your website with ease and at little time investment. Additionally, many of these plugins are entirely free. It can become easy to get lost in the sheer volume of your options, but that just means more opportunities to make your website stand out. It also means it’s easy to adapt your WordPress website for any use, as there’s undoubtedly a plugin to compliment the design you’re going for.
  • It has a high level of customization options and flexibility
    • Plugins are a fantastic way to handle website customization, but WordPress also has an extremely flexible framework. This can allow your web developers the opportunity to modify and customize the website even more to suit your website. Then there’s also themes to think about. WordPress offers a wide variety of themes–design packages—which allows you to customize the look and feel of your websites. Like with plugins, there are thousands of different themes to choose from. Many of these are free, and you can easily and quickly install these themes with little time. You can spend a hot minute experimenting with different themes with how easy it is. It’s also possible to utilize third-party themes for even more personalized styles.
  • It’s designed for anytone to use
    • WordPress is meant to be used by anyone and everyone. It’s very simple and easy to learn with few technical barriers to overcome. It’s all about accessibility, functionality, and usability. There’s also plenty of community-based forums on WordPress to make it easy for users to communicate, share ideas, and ask questions. WordPress isn’t just for the web developers, it’s meant for anyone to be able to pick it up and start using it. It’s comparable to the ease of using Microsoft Office tools, but also has the quality and customization options to make high-quality content.


Who is MyCity Social?

Here at MyCity Social, we have a team of dedicated specialists committed to assisting our clients with search engine optimization-based services that can help to increase the visibility and accessibility of their brand. Whether you need help with social media management, pay per click marketing, newsletter creation, or, of course, search engine optimization, we are the digital marketing company you should call. Our primary goal is to ensure that all our clients benefit from an increased presence online through the assistance of search engine optimization. Established in 2015, we have grown by working with our clients to help them reach more people through digital marketing, web design, and search engine optimization. We have offices located in Orlando, Tampa, and Miami, Florida. If you are an up-and-coming business, or just feel that your current online presence is lacking, we are the company for you. We are here to help you reach out to your community and increase the visibility of your brand or business.


When it comes to WordPress, all of its features work beautifully in order for our search engine optimization team to create a flawless website while increasing the visibility of your website. Because WordPress is so customizable, we’re able to go in and place keywords in strategic locations around the website. Alt text can be added to photos on the back end of a WordPress site to help google recognize the meaning of each photo. Lastly, we can edit meta descriptions and meta titles as needed. All of these things can contribute to a strong, optimized website. Plugins through word press allow us to find ultimate functionality of each website as well, which contributes to the user experience. This is ultimately how we take advantage of WordPress’ amazing features to help our clients and build a stronger following.


Reach Out Today for our SEO Services Tampa, Orlando, and Miami

Now that you’ve learned more about WordPress and how it can be a fantastic content management system, are you ready to work with us at MyCity Social to increase your brand visibility with our local SEO services? Reach out today for SEO services Tampa, Orlando, Miami, or elsewhere. We can work with you to develop a successful, search engine optimized WordPress website. Our team of skilled SEO specialists, digital marketers, and writers are here to help your company or brand grow and gain a greater following. Together, we can help increase the visibility and accessibility of your business or brand to your local area while also increasing traffic to your WordPress website. 


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