If you’re a local business owner, you know the power of online reviews. Therefore, it’s important to be vigilant in preserving and presenting your best image to prospective customers online. Google Maps Marketing is a great way to get local traffic to your business establishment. Since Google provides location-based suggestions, the more active you are within Google’s location services, the more likely you are to be at the top of Google search results. As a Tampa SEO Company, MyCity Social has lots of experience in Google Maps Marketing in the Tampa, Florida area. And we’d like to share the importance of our digital marketers using the new Q & A feature for Google Maps Marketing.
What is the New Q & A Feature on Google Maps Marketing?
Similar to Amazon’s Q & A, Google’s new feature allows people to ask questions of a business owner and local community of experts. By enabling this feature on your Google My Business Location page, you can provide current and future customers with an opportunity to ask questions before arriving at your business. For example, if you own a restaurant, an example of a user-generated question might be something like, “Is your restaurant child-friendly?” or “Does your restaurant have vegan options?” This gives you the opportunity to share this information about your restaurant, so that people know what to expect when dining at your establishment.
What Are Some Q & A Best Practices?
It’s important that you have an experienced digital marketer to manage your digital reputation professionally. Online and in real life, there’s always the possibility that someone has something negative to say. Keep your responses polite and factual, and do not engage in any arguments with customers. Allow other customers to see the level of professionalism your business has through handling conflicts swiftly and satisfactorily. Consider hiring a Tampa SEO Company like MyCity Social to manage your online presence. This way, your customers obtain the benefits of transparency and accessibility online, and you get to focus on what you do best: running your business. Think of us as your online assistant.
What Happens If I Don’t Like Some of the Q & A’s Being Shown Online?
As a Tampa SEO Company, it’s our job to ensure that the search engine results your business receives are serving you and your business positively. While we cannot guarantee the absence of negative questions, we can guarantee that we will do everything we can to ensure your company is depicted in its best, most accurate light online. Sometimes, negative comments online are actually a blessing in disguise. If you find your company is repeatedly the target of similar negative reviews, view that as an opportunity to evaluate your services or offerings, and adapt to serve your customers best. When you make a change for the positive, the Q & A platform provides you with an immediately way to reach out and share the news with customers. You’ll be able to say, “We want to serve you, we listened to you, and here’s how we’ve fixed the issue.” Customers love a company that puts them first. Contact MyCity Social today to obtain help with your YouTube and digital marketing presence online.