There is a new set of research published by Google engineered to assist marketers in responding to the changes that have occured due to the COVID-19 pandemic. More than four billion people are staying home across the world as of this week, Google says, which has led to significant shifts in online behavior. The research

Who are you? What do you do? And why does it matter? The ability or inability of a person to answer these three little questions is the dividing line between individuals that yield long-term success and those that struggle to keep their head above water. Have you ever thought about your personal brand—Brand You? If

In today’s age, the internet has taken over the world of marketing. With web users being exposed to content from all angles when online, it’s no surprise that this is the case. There are many different elements that comprise of digital marketing, but have you heard of search engine optimization? Search engine optimization, or SEO,

Many of us are at least vaguely familiar with the term “metadata.” It’s an important term when it comes to internet sources of media, whether that be video entertainment, social media, blog posts, or something else. What exactly is metadata though? It may seem like a fairly nebulous term describing random clusters of stats and

Knowing your target audience is an essential component of creating an SEO strategy. Being able to define your target demographic is the very first step towards developing search engine optimized web content for your business. Being able to identify the ideal gender and age range of the potential clients and customers that your products and

Technology grows exponentially, and every year many changes happen in the field of search engine optimization. In today’s heavily technology-fueled world, it’s important to always be updated in order to produce optimal results for your business. Almost every business owner knows the importance of SEO nowadays, and everybody wants their SEO efforts to produce the

Facebook’s CEO Mark Zuckerberg recently made a significant change that affected Facebook’s News Feed earlier this year. What this change did essentially, was limit the amount of Facebook pages in their news feed and Facebook updates. This was done due to users seeing too many posts from these pages which made it difficult for them

Are you new to the world of SEO? If so, there may be many words and phrases that you are not familiar with. Many of them may seem synonymous. The terms indexing and web crawling are commonly used incorrectly. We are here to clear the air. At MyCity Social, our Tampa SEO agency is here